What is it
The term SERM is a series of measures aimed at increasing the amount of positive content about a company, a brand, a specific product. Maybe one of you will ask, why is it necessary? As mentioned above, the Internet is now an indispensable companion of modern man. In the process of going on vacation, buying a new phone, choosing a car of a particular brand, a person goes to the far end of the net in search of the information he needs. Somehow, he comes across reviews on which his final decision largely depends.